Increase your engagement rate using #throwback or Memories

If you facing a low engagement rate on your social media account, you need to finish reading this.

Once upon a time, when we have social media and people just start posting everything. From short text Twitter to check-in location Foursquare. Then come Facebook with photos, video, text, poll, everything. Finally, Instagram. It become quiet for a while when Snapchat came with many colour filters and finally is TikTok.

Sooner or later, the platform (user) will run out of content to post and the next step is "To Share". But that does not create extra engagement to your own content. The solution is to use #throwback

The origin of #throwback is actually #ThrowbackThursday which in the short form now #tbt

You can read more about it on VOX. When you are running on a tight schedule (for your personal life) but you still want to constantly post on your social media account to gain followers and engagement rate, one of the free and smart ways is to use throwback and the Memories from Facebook.

Unless that old Memories post of yours have 0 engagement, otherwise, I believe any Memories is a good memory because in general people do like the good old days.

So, this is a simple trick and tip on social media marketing. Hope you like it!


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